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These resources have been reviewed and selected by STEM Learning’s team of education specialists for factual accuracy and relevance to teaching STEM subjects in UK schools.

Innovation Challenge - Session 9 - Who do you think you are?

Session 9 of the Innovation Challenge is: Who do you think you are?

In this session students will understand the importance of a company or product name, what a target audience is and the use of promotional tools.

Learning outcomes
Students will:
• Create a business name
• Understand the basics of marketing and promotion
• Use business tools to sell their product

More information about this session can be found on page 44 of the Teacher Toolkit.

Video - Marketing and branding - Claire Daniels from Trio Media

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