In this starter activity, students consider how users might react to the pure water product. They work on developing a ‘marketing and branding’ campaign for Pure Water. The objective is to engage the local community in the project in a positive way, providing a ‘feel...

In this activity, students develop a marketing strategy and advertising materials for a pure water product. Students mirror the design process within a ‘design consultancy’ and each team makes a pitch for the tender at the end of the project, presenting ideas to the...